Description
At the West Africa Broadcast and Digital Media Convention (Aug 2025), Galaxy Back Bone, explores how Artificial Intelligence (AI) is reshaping the radio broadcasting industry, with a special focus on opportunities and challenges in Africa. It highlights AI’s role in content creation, personalisation, audience analytics, production automation, accessibility, monetization, and combating misinformation. The paper also addresses infrastructural, regulatory, ethical, and skill-related challenges that could affect AI adoption in broadcasting, alongside strategies to overcome them.
The report emphasises the transformative potential of AI-driven digital ecosystems for African broadcasters, citing global and local case studies. It calls for policy reforms, public-private partnerships, and investment in local talent to ensure sustainable integration of AI in the media sector.
Some key points from the resource include:
● AI in Content Creation
● Personalised Listening
● Enhanced Audience Analytics
● Production & Scheduling Automation