Description

Immedia Studios delivered an insightful presentation exploring the evolving role of public service broadcasters (PSBs) in an increasingly digital, OTT-driven media landscape. The presentation emphasized the enduring value of trust as a differentiating factor for PSBs and discussed strategies for leveraging this trust to remain relevant and competitive in the future.

Some key points from the resource include:
● Trust as a Core Value
● Challenges from OTT
● Evolving Audience Expectations
● Sustainability and Funding
● Technological Adaptation