Description

The presentation by MTN, delivered at the 5th OTT Streaming Summit, held in February 2025 in Cape Town, South Africa, outlines MTN’s strategic entry into the TV streaming space, positioning itself as a super aggregator within Africa’s digital content ecosystem. With a strong customer base across 15 African markets, MTN aims to bridge content accessibility gaps by leveraging its infrastructure, subscriber reach, and digital service offerings.

The presentation highlights the significant opportunity in Africa’s digital content industry, given the increasing smartphone and TV penetration but the relatively low adoption of streaming. MTN is committed to addressing these challenges through strong partnerships with content providers, investing in local content production, and enhancing accessibility for underserved audiences.

Some key points from the resource include:
● MTN’s Market Position
● The Opportunity in TV & Digital Content
● MTN’s Role in the Digital Evolution
● MTN’s Commitment to Digital Content Growth
● Content Strategy Built on Four Pillars