AREWA24, the leading 24/7 Hausa language family entertainment, lifestyle television channel and production studio in West Africa, in collaboration with CANAL+ International, is delighted to announce a major expansion of its television broadcast reach into four additional countries: Benin Republic, Burkina Faso, Mali and Togo, on CANAL+ CH 297, extending AREWA24’s presence to eight (8) West African Countries, including Nigeria, Niger, Cameroon and Chad.
This important expansion demonstrates the strategic and enviable partnership between CANAL+ International and AREWA24 in democratizing access to quality information and entertainment across Africa. This growth brings AREWA24’s unique blend of quality programming to millions of potential television viewers across Benin Republic, Burkina Faso, Mali, and Togo. With this significant increase in TV audience reach, AREWA24 continues its mission of reflecting the pride in the culture of Hausa-speaking people globally by delivering world-class content that informs, entertains, and inspires.
“We are thrilled to offer our programming to millions of new viewers in Benin Republic, Burkina Faso, Mali and Togo, in partnership with CANAL+ International,” says Celestine Umeibe, AREWA24’s Deputy CEO and Chief Commercial Officer. This expansion marks a pivotal milestone in AREWA24’s journey to become the leading media organization in Africa. It has further strengthened our global presence, uniting language and culture across West Africa while opening significant opportunities for advertisers and brands to connect with viewers in dynamic and high-growth West African markets.”
AREWA24’s diverse lineup of shows, such as its hit drama series, Dadin Kowa, Kwana Casa’in and Gidan Badamasi, its popular youth show, Arewa Gen-Z, its women’s show, Mata A Yau, and its daily breakfast show, Gari Ya Waye, its continuous commitment to international standards of production quality, and the production of locally-relevant programming that reflects pride in culture, makes it the most trusted source of Hausa language family entertainment.
ABOUT AREWA24: AREWA24 and its production arm, AREWA24 Productions, was launched in 2014 to fill a glaring void of authentic, locally-produced and high-quality Hausa language entertainment and lifestyle programming that reflects pride in Northern Nigerian life, culture, music, film, art, cooking and sports. Today, AREWA24 reaches 45+ million Hausa speakers in Nigeria and West Africa through its Eutelsat satellite free-to-air broadcast on the StarTimes payTV bouquet (channel#138) the two Multichoice payTV platforms, DStv (channel #261) and GOtv (channel #136), and on the Canal+ payTV service (channel #297) in Benin Republic, Burkina Faso, Cameroon, Chad, Mali, Niger, and Togo.
AREWA24 benefits from active audience engagement across its digital platforms at www.AREWA24.COM, www.facebook.com/AREWA24, and Instagram.com/AREWA24channel. AREWA24 also operates a global streaming service, AREWA24 On Demand in partnership with Vimeo.
To subscribe to the global streaming service AREWA24 ON DEMAND, go to http://tv.arewa24.com or download the app from the iOS App Store, Google Play, Apple TV, Roku Channel Store, or Amazon Fire TV.
For additional information, please contact: in**@ar*****.com
