Description
The document on “OTT Content Aggregation and Collaboration” by Discover Digital – presented by Broadcast Media Africa (BMA) – discusses the impact and opportunities of Over-The-Top (OTT) content and services
in Africa.
It examines the trends in content consumption, focusing on the shift from traditional broadcasting to digital platforms like mobile devices. The document explores how this change is influencing the advertising and media industries, emphasizing the need for innovative approaches to content aggregation and collaboration.
It also highlights the growing significance of multi-play services and the integration of mobile telephony, broadband, and OTT video services in the African market.
Some key points from the resource include:
● Trends in OTT content consumption in Africa.
● Shift from traditional to digital broadcasting platforms.
● Impact on advertising and media industries.
● Need for innovative content aggregation.
● Significance of collaboration in the OTT space.
● Growth of multi-play services in Africa.
● Integration of mobile, broadband, and OTT services.
