MultiChoice Kenya has announced its price hike for DStv subscribers from September 2022, with an increase of 9.5 per cent for its lowest-tier DStv Access subscribers.
DStv Premium subscribers will pay 5.9 per cent more from September, with DStv Premium monthly fees increasing from US$70.41 to US$74.60.
DStv Compact Plus subscribers who currently pay US$42.75 will have to now pay US$46.10 from September – a 7.8 per cent increase.
DStv Compact subscription fees are increasing by 7.1 per cent from US$23.47 to US$25.15, while DStv Family fees are increasing by 6.6 per cent from US$12.57 to US$13.41.
The pay-TV operator is keeping the most significant percentage increase for DStv Access, primarily used by the lower-earning households, increasing subscriptions by 9.52 per cent from US$8.80 to US$9.64.
Following an announcement by MultiChoice Uganda that it was hiking DStv subscription fees from September 2022 by 7.6 per cent, MultiChoice Kenya made a similar price hike announcement.
Addressing angry subscribers, the pay-TV operator said, “We hear your concern. However, when we decide on pricing, we consider costs like our satellites and distribution equipment; buying shows, movies, and channels; decoders; our infrastructures like playout facilities, monitoring services and customer touch points”.
The pay-TV’s announcement of yet another price hike prompted a backlash from customers, who complained about MultiChoice’s repeats across DStv channels and indicating it’s time to abandon DStv and to look for other alternatives and streaming services like Netflix.
MultiChoice Kenya said, “We continually reassess our packages and change the channels on these packages to address repeats. We listen to what our customers say and try to offer programmes they want. We are working closely with channels to address the issue of repeat”.