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Home Audio Broadcasting

October 2, 2024

Podeo Secures Funding To Revolutionise Podcast Discoverability
Audio Broadcasting
October 2, 2024

by Staff Writer BMA
October 2, 2024
in Audio Broadcasting, News & Reports

Podeo announced a US$5.4 million funding round to help podcasters overcome the discoverability challenge.

The Series A funding round was led by Oraseya Capital (the VC arm of the Dubai Integrated Economic Zones Authority) and participated in by Ibtikar Fund, Cedar Mundi Ventures, Samarium, iSME, and returning investor Razor Capital.

Podeo is an all-in-one platform for podcasters that streamlines content creation, distribution, and monetisation. Its exclusive distribution integrations transcend traditional streaming apps, unlocking exposure across radio stations, airlines, ride-hailing services, gaming, and chat apps. Podeo currently boasts a thriving community of over 100,000 creators and a global audience of over 50 million listeners.

The global podcasting market comprises over 500 million podcast listeners and is expected to grow from US$27bn in 2023 to over US$234bn billion by 2030. With listeners completing approximately 80 per cent of any podcast episode, worldwide ad spending is projected to reach US$4.02bn in 2024. Amid this explosive growth, discoverability remains the greatest hurdle for podcasters.

Podeo started in 2020 as a podcast app with exclusive content. Since then, it has evolved into an end-to-end distribution-first model, redefining how podcasts are delivered and monetised.

Tags: Audio BroadcastingPodcastersPodeo
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